1. You're a bandwagoner
Years ago, a hardcore band named Stone Flames played some decent sets on local stages. They were ok, but not really world changing. Soon after these first gigs, they noticed that sludge metal was becoming a big thing, changed their name to 'Fuzz Tiger" and recorded another demo. A few gigs followed and the band noticed that a lot of drone metal bands were now hip. So they changed their name again, now 'DroneCorpse' and recorded another demo. Because that didn't seem to work quite well, they disbanded, only to reform under the name 'BearAss', now playing something post-hardcore inspired. Over the years, they changed their name and style five or six times. They're still trying to make a second album under one moniker but I'm afraid another bandwagon is coming near, one on which they will undoubtedly jump again. It's just a loyalty thing I guess...
2. Don't expect everybody to promote you
Of course, lots of people questioned his motives and wrote some scathing comments, which I can completely understand. Fans are not promotors. They may occasionally repost something they like but it's not their job. For that kind of work, there are professionals available and most of them aren't even that expensive. Fans should be treated like clients because that's exactly what they are. Without them, you're nothing...
That - obviously - also counts for fund raising campaigns. I've seen campaigns of bands that are just so cringeworthy, like that band that needed €10.000/month just to remain a band. If they wouldn't raise the monthly wage, they would seize to exist. 'Good riddance', I'd say in such a case. The nerve of some people, right?
3. You are a copy of a copy of a copy...
The variations can be tiny, but make sure that there's at least a few things that set you apart from all the others. I know, in some genres it's hard to vary because that's what makes them genres. Yet, still, don't be afraid to do something strange, like throw in a banjo solo over a black metal song or something, that one definitely put Taake on the map for me.
And if you don't sound very original, look original, behave original. After all, you are one original and unique human being and so are your bandmates...
4. You look too stupid to be taken seriously
5. As long as you're not Axl Rose, don't be a cunt (and even then)
With that, I just want to say this. Don't be an asshole. Respect your fans and respect the people backstage because, once again, without them, you're nothing. In that aspect, I think Henry Rollins is absolutely correct with the little not he wrote (see below). Even Axl turned around when he got the chance to front AC/DC. I didn't go see that concert but I heard he did an amazing job, arrived on time and gave it his very best, even with a broken leg. It's all about respect.
6. You think you suck
7. Your equipment is cheap & you have no idea how to hide that
Of course, if you're somewhat of a genius you can always try to become a unique musical entity that only uses toy instruments or ones made out of trash. That's good too, but be aware that in those cases, you're often merely a gimmick band and those don't always last that long...
8. It's called "performance", so perform
9. Priorities, priorities, priorities...
1. Make music.
2. Find an identity (bandname and stuff)
4. Practice some more
5. Keep practicing
7. Alter your stage performance. At this point it is allowed to start thinking about a certain image, a concept or a gimmick.
8. Keep practicing.
10. You are asleep, wrapped in a bubble of rock stardom
The best tip: let your mother handle your business. She knows you...